Store Solutions: Best In Class Store Refresh
About The Store Solutions Team
Our Store Solutions program was launched in the Fall of 2014. Our 11 Teams are located in 3 states Washington, Oregon, and Northern California totaling 20 Team members, including our newest Team out of Portland, OR based in our new Rich and Rhine Portland Distribution Center! The program is 7 years old and has added 6 teams throughout the Pacific Northwest since its inception.
Our Store Solutions Team serves our 2,200 c-store and small market customers. Annually they re-set and merchandise approximately 500 customers across all regions. Their resets accomplish everything from cleaning up categories and retagging them, to building brand new gondolas, throwing a stocking order, and can include a redesign by request.
How Does The Store Solutions Team Benefit Customers?
Our Store Solutions team bring the most relevant and timely marketing and industry knowledge to each reset via SKU selections which are in our Merchandising Guide. These selections are based on industry data like MSA, Nielson, and IRI. This data is specific to the customers we serve. In addition, our team members are skilled at being creative and innovative with on hand resources, from shelving to racks, to achieve the best possible results. Not every customer has
identical resources, so the challenge is real.
How Does The Store Solutions Team Evaluate Stores?
The team meets with the Territory Sales Manager, along with the store manager or representative to determine customer priorities and get a feel for how what the customer is expecting for their store. They then take this information and design a layout with category assignment. A great example of this is Jacks Mini Mart located in The Dalles, OR. This was a large job, approximately 5,000 sq. ft. Marcy, Lead Store Solutions Representative out of Vancouver, WA had the help of three Territory Sales Managers. They all pitched in on the job by tearing down shelving and rebuilding it. This job took a few months of preparation, with many new things moving into the location, but overall, the team did a great job resetting the store and making it look fantastic!